I got sent the OK GO viral video today. Apparently it only cost them £13 for about 2.5 million downloads. Not bad for a huge distribution and living proof of the Long Tail economic theory. But frankly as a piece of viral marketing, rather boring.
And then there's this French one, which just seems to be an excuse to use the low cost of the medium to avoid having to keep the idea short.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment